Tuesday, September 14, 2010
South of the Venture.
Lions Gate is looking to joint venture with Mexican media conglomerate Televisia as reported by the New York Times. They are calling it Pantelion Films, which looks to release about ten films a year over the next five years, targeting the hispanic and latino demographics. This could possibly be one of the best moves by LGF to go after a growing arena of audience members. I wouldn't be surprised if other companies didn't follow suite. The easier part for LGF is that it still isn't a super giant company on it's own yet, so it can take bigger risks. This risk sounds like it could prove to be wealthy.